Tiskové centrum
Tiskové centrum
15. November 2010

TOP Philanthropist Award goes to T-Mobile

T-Mobile has won first prize in the prestigious TOP Philanthropist contest in the category "Responsible Partnership with Employees 2010".
  • TMCZ wins "Responsible Partnership with Employees" Award
  • "One Day for Your Good Deed" project convinces jury

Prague, 15 November 2010 – T-Mobile has won first prize in the prestigious TOP Philanthropist contest in the category "Responsible Partnership with Employees 2010", thus repeating its last year's success in receiving the Via Bona award for involving employees in donor and volunteer activities. TOP Philanthropist is an international award for socially responsible enterprises granted by Business for the Society. The award ceremony was held on November 11 in Prague's Sacré Coeur chapel.

"We entered the contest with our "One Day for Your Good Deed" project which has been held by our company since 2005. We were among the first Czech companies to provide our employees with an extra free and paid day for voluntary activities. We are trying to involve the maximum number of employees in our CSR activities, which is why we offer them such a wide range of possibilities. We want everyone to be able to choose," says Petra Pavičová, Head of Corporate Social Responsibility at T-Mobile.

The popularity of the volunteering day keeps increasing. In 2009, nearly 600 employees worked for non‑profit organizations (i.e. nearly every fourth employee), including the top management. Within the five-year existence of the “One Day for Your Good Deed" project, our employees have worked in total 13,760 hours out of 1,729 days for the benefit of non-profit organizations.

The award ceremony held in Prague's Sacré Coeur chapel was attended by Roland Mahler, Managing Director of T-Mobile and originator of the company's CSR activities. When receiving the award he stated: “Without the involvement of our employees, CSR cannot work. We are therefore truly happy that the number of employees involved has been growing steadily every year. This year over 600 employees took part."

The seventh year of the TOP Philanthropist international award granted by Business for the Society to socially responsible enterprises was organized together with the Czech Donors Forum, Czech TOP 100 and other institutions. Finalists in the “Responsible Partnership with Employees 2010" category, which T-Mobile won, were evaluated also by the criteria used under the European Employee Volunteering Awards 2011, held as part of the European Year of Volunteering 2011. In total, 22 European countries participated in the international “European Award for Employee Volunteering" programme.