Praha, 31 July 2014 –T-Mobile will continue its partnership with the Czech national football team. On 1 September 2014, the operator will sign a new contract with STES, the holder of the marketing and advertising rights of the Football Association of the Czech Republic (FAČR). The contract will be concluded for two years. T-Mobile will thus continue to be the general partner of the Czech national football team at least until the next Euro 2016 tournament, which will be hosted by France.
“We have been a loyal partner of Czech football for a number of years. We believe that under the new coach, Pavel Vrba, our athletes will achieve great results,” says Milan Vašina, T-Mobile’s Managing Director, adding: “We do not perceive the partnership with FAČR and STES as support for only the Czech national team but also of a game that remains the most popular sport in the Czech Republic.”
The president of FAČR, Miroslav Pelta, said regarding the extension of the contract: “I very much appreciate the stable link and mutual trust between the national football team and our long-term partner, T-Mobile. I am confident that we will jointly succeed in helping the Czech national team to advance to EURO 2016 in France and that we can look forward to further success of Czech football in the future.”
T-Mobile has been the general partner of the national football team since 1998. The current contract expires on 31 August. T-Mobile and STES will announce more details regarding the conditions of the two-year extension of their partnership at a joint press conference to be held on 1 September, at which the new contract will be signed.